about

D. A. Levy is an organized office professional with substantial background in environmental and social welfare projects including the Great Outdoor Adventure Fair (three-day environmentally responsible event with a special in-paper section, 100+ exhibitors, 40 adventure speakers, and 25,000 visitors) and The Chronicle Season of Sharing Fund (named, launched and managed the project for 16 years during which time SOS became the most successful media fundraiser in the U.S. on a per capita basis). Strong computer skills: Microsoft Office Suite, Dreamweaver (also HTML and CSS), Photoshop, InDesign, marketing/eMarketing, Web site development/optimization, social networking, public speaking, photography, world traveler. Typing speed: 90+ wpm.

Contact: Dianne @ DianneLevy.com

Resumé (PDF Format)
A Most Extraordinary Project: The Chronicle Season of Sharing Fund

Updated July 18, 2009

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about

Small Business Consultant
1980 - Present
  • SBA NxLeveL Certification. Effective solutions for streamlining business procedures, thereby reducing costs: workflow organization, Web sites (design, content, image optimization), blog posts, press releases, internal documentation.
The Maritime Heritage Project
1978 — Present
Founder/Director

  • The Project, which preserves San Francisco’s shipping history, is highly regarded world-wide by educators, researchers, historians, librarians, genealogists, authors, etc. 
  • Through content development between Sept-Dec 2008, global reach increased 21% and exceeds 237,000 visitors per year.
First California Realty, Inc., Sausalito , CA
2006 — 2009

Licensed Assistant and eMarketing Pro

  • Ongoing Marketing, including photography and Web development.
  • 2008 sales were $4 million over 2007 and are the highest volume in company history.
  • Reduced ad budget from $50k to less than $15k in 2008 by instituting and managing a switch from print to low-cost eMarketing.
  • In spite of crumbling real estate sales, eMarketing programs resulted in sales of five homes valued over $1.2 million each within days of going on the market.
  • Through developing web site content, global internet reach increased 10%, which resulted in international all-cash sales of property valued at over $3 million.
  • Photographed all properties and revamped marketing material, including presentation on the company website. Prior to developing eMarketing, the top property was valued at $2.7 million; after, the top listings exceeded $3.2 million.  
San Francisco Chronicle, San Francisco, CA
1983 — 2002

Executive Director, Season of Sharing Fund and Director, Special Projects

  • Season of Sharing Fund:  Named, launched and managed the project for 16 years during which time SOS became the most successful media fundraiser in the United States on a per capita basis. Contributions exceeded $34 million, and are now at $65 million.
  • Great Outdoor Adventure Fair:  Three-day event with a special in-paper section, 100+ exhibitors, 40 adventure speakers, and 25,000 visitors. Organized every aspect of the Fair, which made a profit within two years although it was not designed to do so. The Fair focused on environmentally responsible adventure travel around the globe and the format has been copied nationally.
  • Chronicle Fourth of July Waterfront Festival. When the Hearst Corporation wanted to cancel the event as a budget measure, the mission was to replace funding sources. By working with the Fisherman’s Wharf Merchants Association and the City of San Francisco, the budget was reduced from $700,000 to less than $1,000.

WEB PROJECTS

EDUCATION AND TRAINING

  • University of California, Berkeley: English Literature, Photography
  • Worcester College, Oxford University, Oxford, England: 19th Century English Literature
  • College of Marin, Kentfield: English Literature, Computer Science, Desktop Publishing, Illustration
  • SBA NxLEVEL Certification
  • National Association of Realtor's ePro Certificaiton
  • World Travel:  More than 20 countries and dozens of states

CERTIFICATIONS

  • Small Business Association NxLeveL
  • National Association of Realtors ePro Marketing

SKILLS, SOFTWARE, INTERNET APPLICATIONS

  • Microsoft Office Suite: Word, Excel, Adobe Acrobat, PowerPoint
  • Web Design:  HTML, Dreamweaver, CSS
  • Desktop Publishing: Photoshop, InDesign

AWARDS/PRESENTATIONS

  • California National Photographers Association
  • California Book Publishers Association
  • Scholastic Award for The Maritime Heritage Project
  • Award from the City of San Francisco for public relations and management of The Chronicle Season of Sharing Fund and The Chronicle Fourth of July Waterfront Festival
  • Acknowledgements from Bay Area counties for work with the Chronicle Season of Sharing Fund